Marketing & Communications Manager
Koren Rife is short, sassy and a terrible liar. She is responsible for implementing ArtPride’s overall communications strategies, including press relations, marketing outreach and social media engagement, particularly for the Discover Jersey Arts program. Koren also serves as editor for JerseyArts.com’s feature stories, videos and podcasts, determining story topics, assigning writers and editing content for online publication. Prior to joining ArtPride, Koren had PR and communications gigs in a variety of arenas – from educational technology to RVs and addiction recovery to hot tubs and saunas. However, her heart has always been in the arts.
Koren is extremely passionate (which is a much nicer word than emotional), and has literally cried at the beginning of (almost) every professional musical she’s ever attended. She loves to read (mostly fluffy fiction), write (she frequently puts her foot in her mouth otherwise) and play (you’ll often find her at rehearsal at a local community theatre). When not at the office or on stage, you can find Koren at her home in Riverside, NJ, where she enjoys snuggling with three cats (George, Jacques and Byng), one dog (Winston) and sometimes her husband, Jeff.