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Duties and Responsibilities

Marketing & Communications Strategy
• Create, implement, and measure the success of a comprehensive marketing, communications, and public relations program that enhances Morris Arts’ image and supports organizational goals .
• Develop integrated marketing campaigns for programs, fundraising efforts, and major events including CREB, AIE Showcase, Great Conversations, Giralda, and Pumpkin Illumination.
• Work with program staff to design communication strategies and messaging that support departmental and organizational objectives.
Digital Communications & Content Creation
• Lead strategy and generation of engaging digital content for the website, social media, and email platforms, driving measurable engagement and action.
• Manage all social media accounts (Facebook, Instagram, LinkedIn, YouTube, etc.), including content planning, posting, monitoring, and community interaction.
• Capture and curate photographs and video content to support storytelling and marketing needs.
• Produce multimedia content including videos, testimonials, graphics, and other digital assets that build brand awareness and engagement.
• Write and design email communications in Constant Contact for events, programs, and fundraising initiatives.

Graphic Design & Publications
• Design and produce high-quality print and digital collateral including brochures, ad journals, postcards, posters, programs, newsletters, and event signage.
• Use Canva, Adobe Creative Suite (Photoshop, Illustrator, InDesign), Pages, Publisher, and related tools to develop marketing graphics and materials
• Hire any contractors for marketing and communications work; create contracts, collect documents and submit contracts for payment.
• Oversee the editorial direction, design, production, and distribution of all publications and promotional materials.

Website Management
• Maintain the Morris Arts website, ensuring up-to-date content, accessible design, and alignment with branding.
• Oversee and help negotiate website support agreements or enhancements to the existing site.
• Develop and update website banners, articles, event listings, and other content.

Media Relations & Public Outreach
• Generate and coordinate media interest in Morris Arts; maintain regular communication with target media and respond to media requests.
• Serve as the organization’s primary media representative and public spokesperson when appropriate.
• Write and distribute press releases; cultivate and maintain relationships with press contacts.
• Work collaboratively with community partner to help promote and cross market initiatives or events

Cross-Department Collaboration
• Collaborate with Development staff on fundraising appeals, special event promotions, and sponsorship communications.
• Work with contracted vendors such as photographers, videographers, and graphic designers to support marketing objectives.

Reporting & Evaluation
• Develop and present reports on marketing campaigns, including metrics for social media performance, email analytics, web activity, event registrations, and ad outcomes.
• Analyze results and provide recommendations to strengthen future marketing strategies and engagement.