Audience Development

ArtPride is proud to partner with the New Jersey State Council on the Arts on Discover Jersey Arts (DJA), a multifaceted program dedicated to increasing the awareness of and participation in the arts in New Jersey. Coordinated through the regional Jersey Arts Marketers (JAM) network, this program provides resources for both arts organizations and patrons alike.

Check out our current opportunities for the field or visit JerseyArts.com if you're looking for what's going on in your local arts scene.

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About the Jersey Arts Marketers (JAM)?

Join this regional networking group of marketing and communications professionals from arts organizations that helps shape and implement our audience development programs.

Discover Jersey Arts Logo

JerseyArts.com Content

Pitch stories for our original feature stories, videos, and podcasts and submit information about your programming to be potentially highlighted on the website.

member program

Jersey Arts Member Program

Offer discounts and premiums to the nearly 50,000 active Jersey Arts Members and partner with us to host exclusive Member Parties in conjunction with your events.

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Seasonal Campaigns

Get your events featured in our seasonal messaging campaigns on JerseyArts.com, in emails, and through traditional and social media.

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Audience Insights Manager (AIM)

Access powerful patron data analysis tools and start making important marketing, development, and programming decisions based on valuable audience insights.

Crowd Cheering

People's Choice Awards

Get nominated by your peers and encourage public support in the annual awards. Winners are recognized on JerseyArts.com as well as through social and traditional media.

DJA Month

Discover Jersey Arts Month

Find out how you can benefit from October's annual proclamation as “Discover Jersey Arts Month” by the State of New Jersey.

Action Alerts

ACT NOW – Contact NJ legislators re continued pandemic relief for arts & culture

Posted on June 13, 2022

S2800/A4233 was recently introduced to support New Jersey’s creative industries with $70 million of federal American Rescue Plan (ARPA) funds still available to the State of New Jersey.

Cultural organizations were among the very first to close and the last to reopen when pandemic restrictions eased. Most continue to struggle financially with decreased revenue as audiences have not yet returned to pre-pandemic capacity levels. Earlier federal funding has long since expired.

Funds will provide grants to nonprofit and for-profit arts and cultural organizations through the New Jersey Economic Development Authority (NJEDA) to recoup lost revenue due to the COVID-19 pandemic, and help...

Support the Creative Economy Bills

Posted on February 22, 2022

The U.S. Congress is currently considering seven bills that will support the creative industries in recovery. Many offer ways for federal agencies to expand services and opportunities to benefit individual artists and cultural organizations.

Together, these bills map a new, more equitable and impactful policy landscape for creative businesses and workers and, if passed, would improve the lives of all Americans by expanding opportunity for creative workers and boosting the U.S. economy.

Please ask your member of Congress to cosponsor any or all of these bills.